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Home > Client Solutions > Analysts > Abigail Cruz

Abigail Cruz

Associate Research Analyst

Abigail Cruz is an Associate Research Analyst at Kagan research, covering the global over-the-top video space. She oversees the maintenance of the OTT database. Ms. Cruz also analyzes trends in the online video streaming industry and writes articles about various OTT markets.

Prior to joining S&P Global Market Intelligence in March 2013, Ms. Cruz worked as a competitive intelligence specialist for a major IT company, where she provided analysis and market insights on the IT competitive landscape in growth markets.

She is currently taking up M.S. Marketing at the De La Salle University (Philippines), where she earned a B.A. in International Studies, major in European Studies.